As
you go through successful online sites today, you can observe some common
denominators that are responsible for the success that they are getting. One is
well-researched and well-written article. Another is eye-catching visuals to
get customers glued in. Put them together and you can create a great formula
enough to make your site phenomenal. This is how Inforgraphics came into being.
The
appeal of mixing interesting text and attractive visuals can be explained
scientifically. According to studies, the human brain can recognize images
faster than they can do with text. Visuals such as colors, images, patterns and
shape promotes immediate recognition. It further boosts effective recall. Text,
on the other hand is easier to memorize compared to images.
Business
wise speaking, text and visuals also have proven to be a great combination. Slogans
and brand names help people remember a company name longer while brand logos
help build-up a long and lasting impression. Whatever industry you’re in, if
you incorporate this combination, this is sure getting you a good shot at
success.
In
the online industry, this is quite famous. This is what is called as
infographics. However, how to advertise your website using it?
Start
by understanding what it is and what it can do to your site. Based on the
foundation of images and text, infographic was created. It is a visual
representation of information or data whatever topic you may have. It helps in
grabbing your customer’s attention and in retaining your site to their
memories.
Through
infographics, you can add interest and appeal to your site. At a single glace,
they get an overview of your site. Created with great visuals, you can add
something to your site that will keep your customers glued in to your site.
Another
advantage is it can get you qualified traffic. Because viewers are more likely
to share images compared to articles, you are likely to get more clients. Your
infographic can be all around the World Wide Web in a few seconds.
Next
is you get your site look more professional. The perks of using infographic is
because it’s a summary of an entire topic in a single representation, your
understanding of the whole idea will be reflected. Your expertise can be gauged
using just a single image. It gets your site to a whole new level of quality and
informative content.
And
lastly, you get a lot of goals hit in one shot. Through a well-designed
infographic, you get to introduce your business, products and services and at
the same time entertain your customers. This is something a lot of customers
will look forward to than simply browsing on an article swarming with words.
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